Sheetz Convenience Stores Radio Spot and Original Music: TATTOO PROJECTS

07.07.07 Tattoo and Sheetz Go Together Like BBQ and Cole-Slaw

Charlotte, NC (July 2007)--Just in time for the summer heat, Tattoo has created some hot new creative for our favorite convenience store chain, Sheetz. With more than 330 locations in seven states, Sheetz is the uber-convenience store catering to the on-the-go customer 24/7/365. Known for having what you want, when you want it (even on Christmas Day), Sheetz is also known for their smart, creative marketing efforts. For the past seven years, Tattoo's Rudy Banny and Buffy McCoy Kelly have been proud to work with Tammy Dunkley, Louie Sheetz, and their Marketing Team to help build the award-winning Sheetz brand.

Breaking this month is the newest addition to the Sheetz creative mix. Tattoo Projects has created an original song for the convenience store chain, to be aired in :60 second radio time-slots. The raucous, memorable tune extols the virtues of none other than the very special Sheetz BBQ sandwich, back for a limited time. The tune is one in a popular line of original tunes created for Sheetz by Tattoo creative talent and Pittsburgh-based Big Science studios.

Established in 1952 in Altoona, Pennsylvania, Sheetz, Inc. is one of America's fastest growing family-owned and operated convenience store chains, with more than $3.8 billion in revenue for 2006 and more than 11,000 employees. The company operates more than 330 convenience locations throughout Pennsylvania, West Virginia, Maryland, Virginia, Ohio and North Carolina. Sheetz provides an award-winning menu of Made-to-Order® subs, sandwiches and salads, which are ordered through unique touch-screen order point terminals. Sheetz currently ranks 79th on the Forbes list of largest private companies and has received awards in both Ohio and Pennsylvania for being named among their Best Places to Work in 2006. All Sheetz convenience stores are open 24 hours a day, 365 days a year. For more information, visit www.sheetz.com.

Tattoo Projects is a creative content development company based in Charlotte, North Carolina. Tattoo specializes in work that is culturally relevant, forward-thinking, and highly creative. Tattoo works only with clients who consider themselves to be the same. For more information, visit tattooprojects.com.